The ADVANCE Laboratory Medicine Community

ADVANCE is recognized as the industry leader for timely, credible content, cutting-edge design and comprehensive coverage of the laboratory medicine community. We’re also the only resource that has affiliations with top laboratory organizations such as AMT, ASCLS, COLA, CLMA, CLSI and AMP.

We’re uniquely positioned to help you connect with and influence laboratory medicine professionals through a variety of marketing, media and merchandising options.

Our laboratory medicine community includes:

  • Laboratory Administrators, Directors, Managers and Section Supervisors
  • Pathologists
  • Chief Technologists
  • Medical Laboratory Technologists and Technicians
  • Specialists in:
    • Molecular Diagnostics
    • Genetics
    • Histology
    • Cytology
    • Transfusion Services
    • And more
The ADVANCE Advantage
Comprehensive Coverage

Professionals at all levels and in all settings can count on ADVANCE for relevant content because we cover the latest industry trends in every modality.

Annual Product Directories

Get free company descriptions plus opportunities to showcase your products with expanded print and online listings and advertising packages.

Content from the Experts

We offer timely, credible insight into the laboratory medicine field with feature stories written by top industry experts.

Powerful Electronic Marketing Environment

From lab techs to administrators, our community is engaged with the ADVANCE for Laboratory website's exclusive online editorial content and and comprehensive Resource Directories.

Staying Strong

In these changing times, ADVANCE remains a visible and vocal advocate for all laboratory medicine professionals.